Three new names join the international panel of the 10th Archiproducts Design Awards
The tenth edition of the Archiproducts Design Awards welcomes three distinguished voices. Joining the 2025 jury are Japanese architect Keiji Ashizawa, Dubai Design Week director Natasha Carella, and industrial designer Christophe de la Fontaine, co-founder of Dante – Goods and Bads.
With different backgrounds and approaches, the three jurors bring complementary perspectives across architecture, product design, cultural curation, and authorial experimentation. Their presence will enrich the international panel that will select the ADA 2025 winners, reinforcing the multidisciplinary and global spirit that has always defined the Award.
Keiji Ashizawa – Architect, Founder @Keiji Ashizawa Design, ADA 2025 Jury Member
Keiji Ashizawa founded his studio, Keiji Ashizawa Design, in 2005. With a strong focus on craft, the studio works in architecture, interior design, and product design, guided by the principle of “Honest Design.” His projects include residential and commercial spaces in Japan and abroad, as well as furniture for such international brands as Karimoku Furniture and Audo Copenhagen.
Keiji Ashizawa – Ph. © Mario Depicolzuane
He is also the founder of Ishinomaki Laboratory, a design brand that began as a reconstruction initiative following the Great East Japan Earthquake. Today, the brand collaborates with local partners in more than ten countries, producing and distributing its designs through independent workshops worldwide.
Natasha Carella – Director @ Dubai Design Week, ADA 2025 Jury Member
Natasha Carella is the Director of Dubai Design Week, one of the Middle East’s leading cultural festivals, organized by Art Dubai Group. In this role, she oversees strategy, curation, and the delivery of a multidisciplinary program that brings together international and regional designers, institutions, and design-focused brands. Under her leadership, Dubai Design Week promotes innovation and cultural exchange, providing a platform for emerging and established talents to share ideas and engage with audiences and industry professionals.
Natasha Carella
Previously, Natasha Carella served as Head of Philanthropy at the Jagtiani Foundation, managing a portfolio of social investments aimed at creating positive impacts across the SWANA region. Within the Landmark Group, she also developed sustainability and social investment initiatives.
For five years, she served as Events Director at Art Dubai, overseeing the fair’s commercial and nonprofit sectors. She has also worked as an independent consultant for cultural organizations, community festivals, and artist residency programs.
Christophe de la Fontaine – Designer, Co-founder and Owner @ Dante – Goods and Bads, ADA 2025 Jury Member
Christophe de la Fontaine is an industrial designer from Luxembourg, co-founder of Dante – Goods and Bads, a German brand known for its internationally recognized furniture and home accessories, founded with contemporary artist Aylin Langreuter.
Christophe de la Fontaine
After his training as a sculptor in Luxembourg, he earned a degree in industrial design from ABK Stuttgart, where he studied under Richard Sapper. He worked in London as a Product Design Consultant at Therefore, then in Milan at Lissoni Associati, before leading the design department at Patricia Urquiola’s office until 2010.
Christophe de la Fontaine and Aylin Langreuter
Archiproducts Design Awards 2025: Call for Entries Now Open!
Submissions for the 2025 Archiproducts Design Awards are officially open. Brands may submit 1 to 5 products, ranging from Furniture to Lighting, Contract to Building.
To compete for the ADA 2025 Sustainability Winner title, entrants must indicate that they are competing for this category during the application process and provide the required documentation.
– Submission deadline: September 5, 2025
– Longlist announcement: October 2025
– Winners announced: November 2025
Apply now!






